Ziad Khammar

Ziad Khammar has spent the last 20 years working in the digital media and business space, leading and assisting a diverse range of organizations, media companies and start-ups to achieve their business goals. Joining Choueiri Group in 2012, Ziad has served various roles towards advancing the Group's digital capabilities and has been instrumental to the growth of DMS. No stranger to DMS' culture, Ziad was a natural fit when appointed COO in January 2021. His current role is focused on managing the region's leading digital sales representation firm consisting of the world's leading publishers ensuring partners reach their revenue goals.

What tip would you give to entrants when they are creating their entry?

Make sure its local - nothing beats telling a local story based on cultural insights.