Abdelrahman Gad and Sambhav Khandelwal, Publicis Groupe- Leo Burnett Middle East

Abdelrahman Gad, commonly known as Abdo Mohamed, is an award-winning art director and type designer from Egypt who is currently based in Dubai. Drawing inspiration from the rich tapestry of Cairo, his perspective bridges modern trends and timeless traditions. His love for design was deepened through his experience in branding, which can be seen in his works for Nike, Puma and Museum of the Future.

Sambhav Khandelwal is an ACD Copywriter who has been in Dubai for 8 years. In these 8 years, he has garnered several International and regional accolades. He was ranked No.1 Copywriter (in MENA) by the One Show in 2019 and has been associated with brands like McDonald’s, Pepsi, Rockstar energy, Oxagon, Dubai Holding, at Leo Burnett. Together, Abdo and Sambhav have turned every brief into an opportunity to do something new. Whether it’s Omantel’s Maqroo, the world’s first dyslexic-friendly Arabic fonts, or McDonald’s Drive-thru School, a unique lesson on how to drive in a Drive-thru, their work sets the example for the industry. Their philosophy is simple. Bring your culture to work every day and no matter what happens, keep crafting.